Massive generational gap: Gen Z flocks to multiplayer, while 55+ sticks to single-player

New research shows a massive generational divide in game genre preferences. A study by MIDiA Research surveyed 9,000 gamers across several countries including the US, UK, Germany, and South Korea. It found that online player-vs-player games are more popular than single-player ones among audiences aged 16-24. Only 30% of this bracket wants to play alone, while a whopping 68% of them would rather play online or couch co-op.

Survey: https://www.midiaresearch.com/blog/most-gamers-prefer-single-player-games